Oxfam and Coldplay have teamed up for a campaign to raise awareness about inhumane Third World ‘land grab’ practice, and are looking for fans to provide video content.
Coldplay’s music video director Mat Whitecross will curate an exclusive crowd sourced film, stitching together thousands of pieces of video and photography submitted by fans and supporters to an acoustic version of the band’s song In My Place.
The voices shared will become part of a campaign to help end the trauma inflicted on thousands of families because of land grabs. Every year governments, banks and private investors buy huge plots of land in some of the poorest countries in the world for profit. This land is often home to people who rely on it to grow food and feed their families.
Whitecross and Oxfam are encouraging Coldplay fans and friends of the charity to echo this idea of dislocation and displacement in their own way through creative video or photographic content. Entries must be received by 20 March 2013. The global campaign film will launch in April as the World Bank convenes its Annual Spring Meetings.
For more information, visit www.oxfam.org/inmyplacefilm
To submit your content, visit www.oxfam.org/inmyplacefilm
Whitecross says: ‘Having a home is hugely important for people to feel safe and in a place they can thrive, which is at the very heart of the song. I wanted to somehow create this feeling of people being out of place in order to illustrate the suffering that so many people experience because of land grabs.’
Oxfam’s Campaigns Director Ben Philips said: ‘The World Bank should be in no doubt that more and more people want to see it take action in the fight against land grabs.
‘Last year Coldplay invited Oxfam on their world tour with the GROW campaign and we were hugely motivated by the overwhelming support of fans all over the world. Campaigning is all about putting yourself in someone else’s place we know that when we unite and stand up against global injustice we can make a real difference.’
Coldplay’s music video director Mat Whitecross will curate an exclusive crowd sourced film, stitching together thousands of pieces of video and photography submitted by fans and supporters to an acoustic version of the band’s song In My Place.
The voices shared will become part of a campaign to help end the trauma inflicted on thousands of families because of land grabs. Every year governments, banks and private investors buy huge plots of land in some of the poorest countries in the world for profit. This land is often home to people who rely on it to grow food and feed their families.
Whitecross and Oxfam are encouraging Coldplay fans and friends of the charity to echo this idea of dislocation and displacement in their own way through creative video or photographic content. Entries must be received by 20 March 2013. The global campaign film will launch in April as the World Bank convenes its Annual Spring Meetings.
For more information, visit www.oxfam.org/inmyplacefilm
To submit your content, visit www.oxfam.org/inmyplacefilm
Whitecross says: ‘Having a home is hugely important for people to feel safe and in a place they can thrive, which is at the very heart of the song. I wanted to somehow create this feeling of people being out of place in order to illustrate the suffering that so many people experience because of land grabs.’
Oxfam’s Campaigns Director Ben Philips said: ‘The World Bank should be in no doubt that more and more people want to see it take action in the fight against land grabs.
‘Last year Coldplay invited Oxfam on their world tour with the GROW campaign and we were hugely motivated by the overwhelming support of fans all over the world. Campaigning is all about putting yourself in someone else’s place we know that when we unite and stand up against global injustice we can make a real difference.’
