Music 4.5 seminar to explore future of digital

Music industry professionals are invited to discuss issues surrounding radio and online audio in the upcoming Music 4.5 Smart Radio seminar.

Jim Ottewill
  • By Jim Ottewill
  • 24 Sep 2012
  • min read
Talk at the Music 4.5 Smart Radio seminar which takes place on Wednesday 26 September, will focus on audiences, revenues, royalties and sustainable business models related to interactive and streaming music platforms.

The various panel sessions will explore some of the key talking points in this area – the future of online and terrestrial radio, how to market online radio as an advertising medium, the digital impact of musical innovation as well as the difference between audio such as Spotify and radio.

Andy Harrower, Director of Licensing - Broadcast and Online at PRS for Music, will be one of the four panellists in the final session discussing the impact of the social sharing behaviour of the ‘playlist generation’.

Representatives from other organisations such as Mixcloud, Absolute Radio, Audiencenet and BBC Audio & Music Interactive will be among the other speakers at the event.

The seminar runs from 2pm at the offices of Lewis Silkin on Chancery Lane, London.

2Pears, the organisation behind the event, is also running a MUSIC techpitch 4.5 event as part of the forthcoming City Showcase: London 2012.

View details of the City Showcase.