IMPALA, an indie label consortium, has unveiled a new action plan to help drive the digital market through the creative industries.
The Digital Action Plan is a ten point policy reinforcing the importance of copyright and the rights of creators in the online world.
According to the strategy, the EU needs to reinforce copyright as a fundamental right and to clarify the rules of online engagement between businesses and artists.
Helen Smith, executive chair of IMPALA, said: ‘An industrial policy for culture is a pre-requisite to Europe’s digital economy. This involves reinforcing copyright and clarifying what operators like YouTube can and can’t do.
‘Ensuring a successful single digital market also implies a host of other measures such as promoting diversity in a measurable way and devising a new regulatory, competition, social and fiscal framework for smaller actors.’
The cultural and creative sectors are thought to account for 4.2 percent of EU GDP and 7.1m EU jobs.
The strategy follows a recent blog post from classical musician Zoe Keating. She claimed that she had been threatened with the blocking of her YouTube channel unless she agreed to new terms covering its Music Key service.
The ten points of the plan are below;
Reinforcing the rights that drive the digital market and grow Europe's copyright capital
Giving citizens the best digital infrastructure in the world
Improving pluralism and diversity online as well as offline
Revisiting the ‘rules of engagement’ online
Growing Europe’s ‘missing middle’ by improving conditions for smaller actors
Effectively tackling websites which are structurally infringing
Increasing investment through a new financial approach to culture
Introducing greater fairness in taxation
Mapping how creativity works and measuring the sectors
Placing culture and diversity at the heart of Europe’s international work
The Digital Action Plan is a ten point policy reinforcing the importance of copyright and the rights of creators in the online world.
According to the strategy, the EU needs to reinforce copyright as a fundamental right and to clarify the rules of online engagement between businesses and artists.
Helen Smith, executive chair of IMPALA, said: ‘An industrial policy for culture is a pre-requisite to Europe’s digital economy. This involves reinforcing copyright and clarifying what operators like YouTube can and can’t do.
‘Ensuring a successful single digital market also implies a host of other measures such as promoting diversity in a measurable way and devising a new regulatory, competition, social and fiscal framework for smaller actors.’
The cultural and creative sectors are thought to account for 4.2 percent of EU GDP and 7.1m EU jobs.
The strategy follows a recent blog post from classical musician Zoe Keating. She claimed that she had been threatened with the blocking of her YouTube channel unless she agreed to new terms covering its Music Key service.
The ten points of the plan are below;
Reinforcing the rights that drive the digital market and grow Europe's copyright capital
Giving citizens the best digital infrastructure in the world
Improving pluralism and diversity online as well as offline
Revisiting the ‘rules of engagement’ online
Growing Europe’s ‘missing middle’ by improving conditions for smaller actors
Effectively tackling websites which are structurally infringing
Increasing investment through a new financial approach to culture
Introducing greater fairness in taxation
Mapping how creativity works and measuring the sectors
Placing culture and diversity at the heart of Europe’s international work
