Independent festival-goers contributed more than £213m to the UK economy during 2012, new figures have revealed.
According to the Association of Independent Festivals (AIF), the organisation’s total audience rose to 557,000 in 2012 with an average spend of £382.49 per person.
Despite this figure dropping from the £461.58 individual spend seen in 2011, only 69 percent of attendees felt the recession affected their spending on general entertainment in 2012, as opposed to 72 percent the year before.
The report also revealed that half of the surveyed AIF customers said that they chose to go to a UK festival in 2012 as opposed to travelling overseas.
Rob da Bank, AIF, Bestival and Camp Bestival co-founder said: ‘Time flies when you're having fun, and the last five years of running AIF have gone by in the blink of an eye.
‘Growing from our first tiny meeting with a handful of festivals, we're now very proud to have over 40 festivals under our banner as well as numerous friends of AIF and festival suppliers hanging out with us.’
The statistics were published to mark the organisation’s fifth birthday. The body’s membership has grown from 16 to 44 festivals since it was established.
AIF is a non-profit organisation set up to represent the voice of independent festivals when addressing wider business and government.
Find out more from the AIF's website.
According to the Association of Independent Festivals (AIF), the organisation’s total audience rose to 557,000 in 2012 with an average spend of £382.49 per person.
Despite this figure dropping from the £461.58 individual spend seen in 2011, only 69 percent of attendees felt the recession affected their spending on general entertainment in 2012, as opposed to 72 percent the year before.
The report also revealed that half of the surveyed AIF customers said that they chose to go to a UK festival in 2012 as opposed to travelling overseas.
Rob da Bank, AIF, Bestival and Camp Bestival co-founder said: ‘Time flies when you're having fun, and the last five years of running AIF have gone by in the blink of an eye.
‘Growing from our first tiny meeting with a handful of festivals, we're now very proud to have over 40 festivals under our banner as well as numerous friends of AIF and festival suppliers hanging out with us.’
The statistics were published to mark the organisation’s fifth birthday. The body’s membership has grown from 16 to 44 festivals since it was established.
AIF is a non-profit organisation set up to represent the voice of independent festivals when addressing wider business and government.
Find out more from the AIF's website.
