Calling all music fans: help build global music map

A groundbreaking academic study appeals to music lovers around the world to reveal their listening habits.

Anita Awbi
  • By Anita Awbi
  • 9 Jul 2013
  • min read
Craig Hamilton, an MA Music Industries student, is using social media to invite music fans to take part in the first ever worldwide study into the way people experience music in the fast changing digital world.

The project, dubbed Harkive, is inviting fans to submit and share their stories of how, where and why they listen to music. It opened today and will accept stories until 16 July.

By gathering and sharing these stories, Hamilton hopes that Harkive will capture a global snapshot of the way in which we interact with the sounds and technology of today, and get to the essence of what music means to us as all.

He said: ‘The landscape of music consumption has changed radically over the last decade. Services that many of us take for granted, such as You Tube and Spotify, simply did not exist 10 years ago. Meanwhile, the resurgence of some physical formats and vinyl in particular, show that these still resonate for fans.

‘Harkive will discover how we each create our own patchwork from what is available to us, and will map how these change in the years to come when Harkive plans to return in 2014, becoming an annual event. My intention is that these stories help contribute to the furtherance of knowledge and study of popular music culture.’

Fans will be able to contribute their stories by emailing the project, posting to social networking sites such as Twitter using the #harkive hashtag, or by posting on the wall of the Harkive Facebook page.

Contributions from music journalists including Andrew Harrison (Select, The Word, Q Magazine), Jude Rogers (The Observer, Q Magazine, The Word), Joe Muggs (Mix Mag, Wire, The Arts Desk) and Rob Fitzpatrick (Spotify, Sunday Times, Guardian), have already been  posted to the Harkive website, to help point fans in the right direction.

For more information, and to take part, visit www.harkive.org