The BPI has been awarded £90,0000 by Arts Council England to promote British music overseas.
This awards is donated as part of the International Showcasing Fund delivered by Arts Council England in partnership with the British Council.
According to the BPI, the money will be used to host music showcases in Los Angeles as part of its annual Sync Licensing Mission.
45 delegates from UK independent labels, publishers, and sync agents travelled to LA with songwriters, authors and composers to meet TV and trailer house executives.
Chris Tams, BPI director of International and Independent Membership, said: ‘The Arts Council funding is another string to our bow when it comes to promoting British music abroad. We hope it will build on the success of our global trade missions and the positive results we are seeing already from our Music Export Growth Scheme which helps artists from across the UK tour overseas.
‘Given the demand for British music in the US - not just from fans but from entertainment companies looking for sync deals - Los Angeles seemed like the obvious place to launch our showcases. The Northern Irish showcase we hosted with Generator NI this year in LA allowed us to dip our toes in the water and we can't wait to get back out there next year with more great talent.’
Previous figures from the BPI showed that music revenues from TV programmes, movies and adverts rose by 6.4 percent in 2014, generating revenues of £20m.
This awards is donated as part of the International Showcasing Fund delivered by Arts Council England in partnership with the British Council.
According to the BPI, the money will be used to host music showcases in Los Angeles as part of its annual Sync Licensing Mission.
45 delegates from UK independent labels, publishers, and sync agents travelled to LA with songwriters, authors and composers to meet TV and trailer house executives.
Chris Tams, BPI director of International and Independent Membership, said: ‘The Arts Council funding is another string to our bow when it comes to promoting British music abroad. We hope it will build on the success of our global trade missions and the positive results we are seeing already from our Music Export Growth Scheme which helps artists from across the UK tour overseas.
‘Given the demand for British music in the US - not just from fans but from entertainment companies looking for sync deals - Los Angeles seemed like the obvious place to launch our showcases. The Northern Irish showcase we hosted with Generator NI this year in LA allowed us to dip our toes in the water and we can't wait to get back out there next year with more great talent.’
Previous figures from the BPI showed that music revenues from TV programmes, movies and adverts rose by 6.4 percent in 2014, generating revenues of £20m.
