Features

Using sponsorship to build your own brand

The merits of product placement have been much debated recently. Rene Byrd, who has successfully dipped her toe into the world of product placement, talks about how it has worked for her.

By Anita Awbi 25 Feb 2011

Cheesecake for drummers

During the 40s and 50s, people yearned for photos of their favourite film stars and the Hollywood studios duly supplied millions of these "pinups", affectionately known as Cheesecake. Now in 2010 photographer and drummer David Phillips has tapped into the same demand, albeit for a much more specialist market , with his lavish book of photographs called A Drummers Perspective. Containing over 150 high quality colour photographs of drummers and their kits, he has produced a book of drumming "pin-ups".

By Anita Awbi 15 Feb 2011

Jodie Aysha interview

The talented Jodie Aysha wrote a UK number 2 hit at the age of 14 - her song Heartbroken with T2 became the most requested track ever on BBC Radio 1Xtra and was a club smash in 2007 that still rocks dancefloors today.

By Anita Awbi 14 Feb 2011

Game On - part two

A classically trained violinist, Chris Mann began his career writing music for independent films, but jokes that the lure of actually getting paid took him elsewhere. his big break in games came when one of his local Sheffield-based developers was making a sequel to the cult title Independence War.

By Anita Awbi 10 Feb 2011

Game On - part one

Which sector of the entertainment industry is now bigger in commercial terms than either recorded music or movies? Super-sophisticated consoles and the extraordinary animation and special effects of modern video games demand budgets to match. And some of that money goes to music. Gordon Masson talks to some major industry players

By Anita Awbi 10 Feb 2011

Game On - part three

Joris de Man is one composer who is reaping the benefit of those large scale budgets. in November, de Man was in Abbey Road Studios recording his score for the latest in the Killzone games series, Killzone 3. earlier this year he won the inaugral Ivor for Best original Video Game Score for his Killzone 2 score and such recognition has elevated him to the top echelons of the business.

By Anita Awbi 10 Feb 2011

Review- Rockin' Your Stage Sound

Amit Sharma reviews Rob Gainey's guide to getting the best out of your live performance

By Anita Awbi 9 Feb 2011

The Road to SXSW 2011 - Flipron's story

With determination, hard work and a few helping hands along the way, Flipron have landed a coveted spot to perform at SXSW 2011. Frontman Jesse Budd tells us how

By Anita Awbi 2 Feb 2011

Muse part one

When someone like Queen’s Roger Taylor describes you as ‘probably the greatest live act in the world today’, you could be forgiven for thinking you’ve arrived. Paul Sexton discovers that Muse’s emotional connection with its diehard fans will provide a unique source of strength and musical invention for a long time to come.

By Anita Awbi 31 Jan 2011
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